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Driven by Mission. Powered by Execution.

Education leadership is a noble calling — and it requires a predictable operating system. We combine best practices from education, business, and modern technology to help school leaders build resilient, growing institutions.

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Systems Don't Replace Leadership — They Liberate It

In an era of rapid technological shift, the true scarcity in education isn't information — it's discernment, character, and community. But school leaders can only focus on culture and missional impact when their underlying systems work.

At School Growth, we don't deliver thick binders of advice that sit on a shelf. We partner with administrators to build, execute, and sustain real-world operating systems across the seven domains of school leadership — so leaders get back the capacity to do the human work only they can do.

The seven domains: Executive | Economic | Education | Environment | Ecosystem | Enrollment | Employment Leadership

Read Scott Barron's essay, The Human Advantage in the AI Revolution →

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The Team Behind Sustainable School Growth

A multidisciplinary team — former heads of school, an engineer, instructional and operational leaders, and marketing and network specialists — that bridges high-level vision and daily execution.

EXECUTIVE LEADERSHIP

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Scott Barron

Chief Executive Officer & Founder

Scott founded School Growth in 2008 after 21 years leading in education, on one conviction: schools grow when the people who lead them do. A former head of school and board member, he has encouraged thousands of educators through books, keynotes, and coaching. He helps heads of school trade burnout and reactive scrambles for sustainable operating systems and leadership intelligence across the seven domains.

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Tammy Barron

President

Tammy leads School Growth's internal operating rhythm and the quality of everything the team delivers. She pairs a Georgia Tech engineering foundation with 25+ years as a teacher, enrollment director, and administrator — a rare blend of systems discipline and classroom wisdom. She oversees strategic-plan implementation, admissions systems, and the health of both member schools and our own team.

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SENIOR STRATEGIC & OPERATIONAL CONSULTANTS

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Lisa Gerdes

Director of Operations & Senior Consultant

A co-founder and former head of school, Lisa makes sure School Growth's strategy is matched by airtight execution. She designs the operational architecture, workflows, and client-delivery routines that keep engagements on track — so recommendations become results rather than good intentions.

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Dr. Amy Swann

Senior Consultant

Dr. Amy Swann has spent her career turning struggling schools around — and helping them sustain the gains. Her expertise in instructional design, performance assessment, and personalized learning helps schools raise academic quality without burning out teachers. She is the author of School Growth's Enrollment Trust Framework.

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Tom Hood

Senior Consultant

A retired U.S. Army lieutenant colonel and former head of school, Tom advises heads and boards on governance, economic sustainability, and long-term leadership alignment. He has led schools through real change and coaches leaders to navigate a shifting educational landscape with clarity and resolve.

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CLIENT MARKETING & NETWORK EXECUTION

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Bryan Likley

Client Marketing Director

Bryan builds and runs the year-round enrollment and recruitment engines behind member schools' growth. He moves schools past short-term "burst" campaigns toward steady, high-converting systems that turn inquiries into enrolled families — and help schools attract mission-aligned educators.

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Kelly White

Marketing Coordinator

Kelly came to school marketing after a corporate career and a volunteer role at her daughters' school that grew into leading its enrollment. More than a decade later, she helps schools across the School Growth Network shape their stories and run the campaigns and materials that carry them — keeping marketing execution moving day to day so member schools stay visible to the families they serve.

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Amber Sims

Network Development

Amber connects the School Growth Network, making sure member leaders have ready access to peers, best practices, and shared intelligence. She grows and strengthens the community so no leader has to solve hard problems alone.

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Lynn Wilson

Project Manager

Lynn keeps strategic initiatives, client deliverables, and system audits running on time, on budget, and with board-ready accuracy. She joined School Growth in 2022 to bring the project-management and analytics discipline that turns plans into measurable progress and clear scorecards.

Why School Leaders Trust Us

Integrity

We've sat where you sit. We tell you the truth about your school, even when it's hard, because that's what a trusted friend does.

Execution

Strategy without follow-through is just a binder. We stay with you to build and run the systems that make the plan real.

Measurable Progress

We track the numbers that matter to a board — enrollment, retention, organizational health — so growth is something you can see, not just feel.

Since 2008

growing schools and leaders

500,000+

educators reached

40,000+

weekly encouragement subscribers

Former Heads

of school on every engagement

Our Services for School Leaders

Leadership & Culture

Leadership & Culture Development

Executive Coaching

Team, Board & Culture

Research & Intelligence

Strategy & Advancement

Strategy & Advancement

Long-Term Strategic Planning

Marketing & Enrollment Strategy

Stakeholder Communication & Engagement

Systems & Sustained Execution

Systems & Sustained Execution

Enrollment & Marketing Systems

Talent & HR Systems

Operational Execution & Succession

Have Questions?

Are your ready to take your school systems and sustained execution to the next level? Schedule a call with us today.