SCHOOL GROWTH BLOG

Is Your Website an Asset or a Liability for Recruiting Students?

Posted by Scott Barron on Jun 22, 2018 7:28:00 AM

Your school website is the second most important factor (faculty quality and engagement is at the top of that list) in building your brand and enrollment. To be most effective, though, It needs to tell your story in a compelling way, have a clear and consistent call to action, and provide convenient ways to start the relationship. 

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Tags: Communication, School Growth, Marketing

Designing and Launching Our New Website

Posted by Scott Barron on Jun 1, 2018 10:37:01 AM

The new SchoolGrowth.com was launched last month. Using an intentional storytelling and branding approach, we designed these pages to reflect who we are as a company and why we do what we do.  Our core values aren't just published on the site--they serve as the framework for every page. 

Our team used specific guidelines to shape the design, and you may find these helpful as you consider the next iteration of your website and/or marketing strategy.

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Tags: Enrollment, Marketing, Strategy

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